Reading Response #4 - image

2) The advertisement with the courage anti-drug is a proposal argument because it proposes that by talking to a friend, a family member, or a lover, you can change the way they go about their life and possibly make a difference with the influence of drugs in their life. All of the different advertisements are proposal arguments because they propose ways that you can stay drug free, prevent drug use, or get off of drugs. By having an anti-drug, they are saying you can make it through life without having to deal with that bad influence. Depending on the ad, the message can differ little by little. With the "regret", it is showing that you do not want to live your whole life regretting the bad decision made earlier in life. With the "I am my anti-drug" it shows that you make life choices. You are the one that controls the path of life. Although people may judge you and talk about you, the ad companies do not want you to become a statistic. People do drugs for different reasons and the advertisements have to stay broad to apply to as many people as possible. In this way, they propose to people that they should stay away from drugs and alcohol.